Known around the world as the author of the famous logo , Milton Glaser, a friend of the 7 Portes, adds to his many previous designs of labels for our wines and cava and now, for our olive oil.
Milton Glaser has had a close relationship with Barcelona. During one of his visits he discovered the 7 Portes restaurant and became a regular client and friend. Because of this, and celebrating the 175th anniversary of the restaurant, he designed the commemorative labels for the wines and cava. Now, three years have passed and Milton Glaser adds the olive oil labels to the collection of his work in the restaurant.
From the 1950’s, Milton Glaser, known around the world for the logo (1981), is a prominent figure in the world of illustration and design in the international arena. He studied at Cooper Union in New York and the Academy of Fine Arts in Bolonia with the painter Giorgio Morandi. His works have been on display at the MOMA in New York and the Centre Pompidou of Paris, where he keeps his work up to date as well as his professional activities.
In 1954 he founded Push Pin Studios, together with colleagues where he initiated a revolutionary line of creation which was consolidated in 1974 with the creation of de Milton Glaser, Inc. Since then, what has come from that are posters, logos, alphabets, etc., that distinguish him by a graphic language that interrelates esthetic pop art with classic painting styles, Japanese stamps, primitive Italian and the historic Avant guard and those that have great influence on visual culture in the late 1970’s.
The 7 Portes is a reference point of classic restaurants of Barcelona, that throughout more than 178 years of history have centered their efforts in keeping up to date the day to day , maintaining their philosophy, without losing their true identity. Around 200,000 clients visit the restaurant each year and witness its’ up to date style and elegance.
The restaurant is an advocate in traditional Catalan cuisine and treasures a wealth of historic valuables as well as its art collection and architectonic value.